Terry O’R
eilly has been a MUST LISTEN personality way back when he gave us O’Reilly on Advertising, and then The Age of Persuasion and now Under the Influence.
O’Reilly is a kingpin of advertising as owner and operator of Pirate Toronto and Pirate New York, his studio is the largest production studio that’s not from a major movie production company. O’Reilly simply knows his stuff. He knows how persuasion is made in advertising, and what’s more, he loves radio.
I had the opportunity to see Mr. O’Reilly when he was at his book signing in Halifax. I got to tell him about The Sonic Society and he was thrilled. Apparently, he’s a lover of radio drama. Who knew? Well, we do. Because those with taste always reach for the best in audio.
Speaking of the best, have a listen to this recent show about how Radio Still Makes Waves. It could give you some incredible ideas to market your own show. Then subscribe to Under the Influence for a ton more!
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